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Success in Fashion Retail

Expert Strategies for Success in Fashion Buying Design and Retail. Let Us Help You Reach Your Fashion Business Goals 

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Service offer


We offer advisory support on a regular basis and can provide insights & strategies  to apply new processes to meet current and future needs.


I provide specialized fashion buying expertise & training, equipping your teams with the skills to grow and flourish without missing a beat.

Product Design

We can develop custom ranges for you; From Concept to Product Our priority is to ensure your needs are met and exceed your expectations.

Market Research

Our analysis helps to build brand and product strategies with mapping &  in-depth reviews of the product offer, fit & price for the target market.

Step by Step Guide

Download this free step by step guide outline the fashion buying process from concept to development

Coastal Neutrals

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Companies worked with

Free Answer Guide

Ebook Cover_Free Guide_How to develop your Fashion Buyers Edge

DOWNLOAD your free guide with answers to the most frequently asked questions about fashion buying. Get the answers you need  now to go from good to great !



Hi there! I’m Elisabeth, the mind behind The Design Directive. With 25 years of real-world experience in the fashion industry, my goal is simple: to help fashion retailers like you grow and succeed. From fashion buying strategies to product development, I’ve got you covered. Let’s unlock your brand’s full potential together!

Meet Elisabeth

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