PRIVACY POLICY

Please read this Privacy Policy carefully. We reserve the right to change this Policy on the website at any time without notice, and by using the website and its content, you are agreeing to the Policy as it appears, whether or not you have read it. If you do not agree with this Policy, please discontinue use of this website.

Ways in Which Personal Data Is Collected

Your right to privacy, and the security of your personal information, is very important to us. We may collect and use your personal data in the following ways:

• Mailing List Sign-Up: When you sign up to our mailing list by entering your email address. This data will not be leased or sold, and you can unsubscribe at any time. If you choose to unsubscribe, your data will be permanently deleted from our system. Sometimes, we use your interaction with our emails (e.g., the links you click) to enhance your user experience and tailor content and offers based on your selections.
• Purchases: When you buy a product, you will be required to disclose some personal data. This will vary depending on the product and will include your email address so that we can contact you in relation to the work or deliver a digital product or course login. Any data collected in this way will only be used for the purposes of carrying out the work, and you will not be signed up to our mailing list unless you opt in.
• Queries: When you send an email with a query, your message will be kept on file in case you have any follow-up questions. Sending an email does not mean that you will be added to the mailing list. Your message can be deleted upon request.

We will never sell or lease your data to any other individual, business, or organization. We will never use your personal data in a way that you have not consented to and will treat all data in compliance with the GDPR (General Data Protection Regulation).

By signing up for our email list, you agree that we may contact you via email with information including, but not limited to, products, services, and promotions. You also agree that we may view your interaction with those emails for the purposes of optimizing your experience with our business. You can unsubscribe from our email list at any time by using the ‘unsubscribe’ button at the bottom of every email or by emailing us at info@designdirective.com. If you choose to unsubscribe, your data will be removed from the system, and you will no longer receive emails from us.

Use and Collection of Anonymous Data

On occasion, we or third parties we use (e.g., Meta, Google, Amazon, Stripe, or PayPal) may gather information about your computer for our services and to provide statistical information regarding the use of our website to enable us to improve its functionality.

Anonymous data collected includes, but is not limited to:

• Visits to our website and the resources accessed, including traffic data, location data, weblog statistics, and other communication data.

We use trackers to identify individual sessions with our website for the purpose of enhancing your user experience. This information is not linked to you, your email address, or any other personal details. Such information will not identify you personally; it is statistical data about our visitors and their use of our site. This statistical data does not identify any personal details whatsoever. It is used to analyze how visitors interact with our website so that we can continue to develop it and improve your experience.

We or third parties we use may gather information about your general internet use by using a cookie file that is downloaded to your computer. Where used, these cookies are downloaded to your computer automatically. This cookie file is stored on the hard drive of your computer as cookies contain information that is transferred to your computer’s hard drive. They help us to improve our website and the service that we provide to you.

Managing Cookies: All computers have the ability to decline cookies. This can be done by activating the setting on your browser which enables you to decline the cookies. Please note that should you choose to decline cookies, you may be unable to access particular webpages.

Use of Your Personal Data

The information that we collect and store relating to you is used to enable us to provide our services or products to you. If you have signed up for our mailing list, you give consent for us to send emails to you, which may be promotional in nature.

Data collected allows us to:

• Provide you with information requested relating to our products or services.
• Meet our contractual commitments to you if you have purchased a product or service.

If you do not want us to store your data, you can request for your information to be deleted upon completion of our contractual commitments to you.

Data Retention Policy

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including providing services, complying with legal obligations, resolving disputes, and enforcing agreements.

• Mailing List Data: Retained until you unsubscribe, at which point your data will be permanently deleted.
• Purchase Data: Retained for up to [X years] to comply with tax and accounting regulations.
• Email Queries: Retained for up to [X months] unless you request deletion sooner.

If you would like more information about our data retention practices, please contact us at info@designdirective.com.

Storing Your Personal Data

We may transfer data that we collect from you to locations outside of the European Economic Area for processing and storing. It may also be processed by staff operating outside the European Economic Area who work for us or who provide services for us (e.g., Meta, Google, Amazon, Stripe, or PayPal). For example, such staff may be engaged in the processing of your order or providing support services. By submitting your personal data, you agree to this transfer, storing, or processing. We will take all reasonable steps to ensure that your data is treated securely and in agreement with this Privacy Policy.

Data that is provided to us is password protected. We do not keep or have access to any credit card or payment card details.

The transmission of information via the internet is not completely secure, and therefore we cannot guarantee the security of data sent to us electronically. Transmission of such data is entirely at your own risk. Where we have given you (or where you have chosen) a password so that you can access certain parts of our site, you are responsible for keeping this password confidential.

Third-Party Service Providers

We work with trusted third-party providers, including Meta, Google, Amazon, Stripe, and PayPal, to deliver services such as payment processing, website analytics, and marketing. These providers may process your data in accordance with their privacy policies.

We recommend reviewing the privacy policies of these providers to understand how your data is handled:

• Meta Privacy Policy
• Google Privacy Policy
• Amazon Privacy Notice
• Stripe Privacy Policy
• PayPal Privacy Statement

Access, Update, or Deletion of Data

If you wish to access, update, or delete the personal data we hold about you, please contact us at info@designdirective.com. We will respond to your request within 30 days, as required by applicable privacy laws.

Third-Party Links

You will find links to third-party websites on our website. These websites should have their own privacy policies, which you should check. We do not accept any responsibility or liability for their policies as we have no control over them.

Access to Information

This website is owned and operated by The Design Directive FZE. When purchasing any products or services, you will be entering into a contract with The Design Directive FZE. By using or making a purchase on this site, you confirm that you are of legal age to enter into a contract in the United Arab Emirates. Should you be legally considered a minor, you must obtain permission from your parent or guardian.

The GDPR (General Data Protection Regulation) gives you the right to access the information that we hold about you. If you would like to receive a copy of what we have on file for you, we would be happy to send this to you completely free of charge. You can contact us at info@designdirective.com to request this.