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"How You Do AnyThing Is How You Do Everything"
A Guiding Principle in the World of Fashion Buying
This idea has been used across various training workshops, motivational speeches, as well as many books and publications. Essentially,the quote means that your typical approach to dealing with problems, handling situations and overcoming challenges can tell a lot about how you handle most things in your life.
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Fashion Trends to Watch in 2025
It feels like yesterday when the new AW 24 ranges were hitting the shop floor. The product ranges in stores have suddenly it seems
What They Don’t Teach You in Fashion Buying School
Life in a buying office is a world away from the glossy pages of fashion magazines. It can feel like entering a new universe—one
How to Accelerate Your Career Growth in Fashion Buying and Merchandising
Getting your foot in the door of a retail buying office is just the start of your buying and merchandising journey! The real challenge
Essential Fashion Buyer Metrics for Smarter Decisions
When I started my career in Fashion Buying I quickly understood that the products and numbers work hand in hand – this is where
Ready for the Next Season? Your Guide to Seasonal Planning for Fashion Buyers
As we wrap up the AW24 season, it’s the perfect time to start planning for AW25. Even if you’re still in the throes of
The Extraordinary Power of Confidence: What Fashion Buyers Can Learn from Olympic Gymnasts
When it comes to talking about careers in fashion buying, the conversation is usually centred around about how do you become a fashion buyer
The Bestsellers
meet elisabeth
Hello ! I’m Elisabeth the mind behind The Design Directive. With 25 years of real-world experience in the fashion industry, my goal is simple: to help fashion retailers like you grow and succeed. From fashion buying strategies to product development, I’ve got you covered. Let’s unlock your brand’s full potential together!
HOW TO MASTER FASHION BUYING: YOUR ULTIMATE ANSWER GUIDE
DOWNLOAD this free guide with answers to the most frequently asked questions about fashion buying. As a buyer you need to know how to manage each step of the buying cycle. Get the answers you need to go from good to GREAT !
